Relaince Fresh: Review:Something Fresh to Refresh

9:21 PM Posted by ukmad

In my FIR (First Investigation Report) series, I review the newly opened shops, in the same series, here’s Reliance Fresh, Khanapur Road, Belgaum.

The frontage of the Fresh outlet is big and about 5 cars can be parked in front and about 30 odd two wheelers can be accommodated in front of the outlet it self. Others will have to find place to park cars along side of the road, which is possible as there is space after the road. However, there is no security guard on duty and hence there is a huge chance of your car being trapped in between a few others, as was mine today.

Ambience, great, with the AC was on even when there was load shedding was a plus point, presentation and layout similar to other outlets. Left to right: Vegetables, fruits, grains, toiletries, cosmetics, and confectioneries.

No much discounts or offers as seen in Big Bazaar but a few were there which is company given so they are available at your next door kirarna store also. I just overheard a announcement of a Special offer of icecream.

Now to the pricing: I was amazed with the pricing of vegetables, which I really thought were not so Fresh, all vegetables. See the image for a price comparison done on 04-11-2008. The prices were taken by me first hand at Fresh and then at the 1st Gate vegetable market. You see and decide. Only the prices of Potato and Tomatoes were less than those of Fresh prices, in all others Fresh prices were lower, in fact far lower. But to add to this the vegetables in the market were far more Fresh looking than those in Fresh outlet. Therefore, the price comparison may differ. I did not buy vegetables in Fresh outlet but bought a few at the market. Tough I spent Rs.300 at Fresh it was all Biscuits, chocolates & Cosmetics. The prices in the main market would be cheaper by about Rs.3-5 in which case those prices would be lower than those of Fresh also.
In addition, there was a variety of goods like food grains, cosmetics, blankets, towels, mats, cushion covers and of course carbonated beverages and stuff.

I was there at 6.30pm and was not so crowded as still many do not know about it. I also saw a few next-door neighbors of Fresh shop there. The 2nd outlet at Hotel Hanuman, near JNMC is also operational.

Your thoughts on this please, if anyone of you had been there your comments on the same.
Bottom line: Visit once at least, you will end up buying something that is for sure.

New Venues for shopping this Diwali in Belgaum

8:15 AM Posted by ukmad

This Diwali you could shop for some Jewelry at some new stores. TATAs Gold plus is there at Khanapur Road, one more option opened just yesterday and that is the renowned Rajmal Lakhichand Jewellers, RL1854 at Kore Galli, Shahpur, Belgaum.

Rajmal Lakhichand Jewellers has come a long way since its inception in 1854. The 6th generation now holds the torch of the family business guided by the same vision that drove each generation of creators.

Reliance Fresh at Khanapur Road will commence operations within a day and one more super market, Smart Super Market is opening at Thakkar Plaza, Club road, Belgaum.
So where did you shop this Diwali?

Reliacne Fresh: one @ Khanapur Road & second @ Hotel Hanuman

5:22 PM Posted by ukmad

Reliance Fresh will open its stores in Belgaum in two places. One at Khanapur Road, next to Kamat Hardwares, Opp.IOC office. The furniture work is in progress and we could expect the opening in a very short while.

The second will open at Hotel Hanuman, Nehru Nagar Belgaum.
Belgaumblog.com was the first site to break this news on March 18, 2008 the story is here.

So when you need to know it, may be it was first told on Belgaumblog.com






MORE to open its 2nd store: Reliance Fresh at Hotel Hanuman Site

1:10 PM Posted by ukmad


MORE the AV Birla group company which opened its first store in the city is now gearing up to open its 2nd store at Kolhapur Cross, opposite to Adishwar electronics.

Confirmed news is also here from sources that Hotel Hanuman near JNMC will become the Reliance Fresh with an area of about 5000 sq.Ft.

Belgaumites, city is now seeing the birth of a retail revolution, how many will survive for many years is the question tough?
Any way a welcome thing for us.. I Guess

Basic Inputs: Prasad Prabhu

Reliance Fresh Belgaum retial outlet and Distribution Unit

11:12 AM Posted by ukmad

Taken from Associate Blog BELGAUMNRI.BLOGSPOT.COM

I admire Reliance Fersh initiaitve to help farmers paying them directly and eliminating middlemen, I wish the Belgaum distribution unit would grow bigger in near future, creating employment and opportunities, Reliance fresh should tie up with Agricultureal collages in Belgaum to promote seed devlopment and more emphasis on biotic plantation then chemical and hybrid vegitables.
Source: oheraldo.in
Goa’s reliance on vegetables and fruits from Belgaum could be under threat and competition has come in from an economic giant. The setting up of a vegetable procuring unit at Belgaum by ‘Reliance Fresh’, a division of Reliance Industries Ltd, to provide vegetables to its growing chain of outlets in Karnataka, Andhra Pradesh and Maharashtra may adversely affect the supply of vegetables to Goa in the near future.
Farmers in Belgaum are only too happy to offer their produce to Reliance at better rates and with the vegetable supply from Belgaum — predominantly meant for Goa — now likely to be diverted elsewhere, Goans would have to pay much more for the few vegetables that enter the Goan market.Incidentally, though Reliance Fresh intends to set up seven outlets in Goa at ‘cheaper rates’, the supply of vegetables would be too meagre to cater to the entire state. Reliance has recently set up a procuring unit at Halga, about 10 km from here, where vegetables are being purchased directly from farmers. “Vegetables purchased are being sent to Hyderabad and other places,” Suresh D, the unit manager at Halga said.At present, about 10 tonnes of vegetables are being procured by Reliance everyday and sources speculate that the demand would rise sharply with the growing number of retail outlets to be opened in the region. The unit at Halga is strategically based at the hub of the vegetable growing hinterland of Belgaum district, where more than 60% of the farmers in the district are engaged in growing vegetables.Sudhatai Hiremath, Secretary of the Agriculture Produce Market Committee (APMC), the apex body controlling the procurement and sale of vegetables and other farm produce, said Reliance has been issued licences to procure vegetables from farmers and the company has been promptly paying the cess to APMC. Officials disclosed that Reliance plans to open seven outlets in Goa and attempts are being made to supply farm-fresh vegetables from Belgaum at rates cheaper than that offered by the Belgaum vegetable traders.This is because Reliance will buy vegetables directly from farmers, eliminating middlemen in the process. “Our intention is to give justice to the farmers by offering them better rates for their produce,” said Aniruddin of Reliance. According to Umesh Patil — a vegetable wholesaler and member of the Cantonment Wholesale Vegetable Merchants Association — over 100 brokers supply vegetables to Goa and other coastal areas including Karwar, Kumta (Karnataka) and Sindhudurg (Maharashtra).“About 30 tempo loads of vegetables are supplied to Goa everyday and more than 70% of the vegetables from Belgaum are sent to the coastal areas,” said Patil.To a query on the impact of ‘Reliance Fresh’ on the prevailing supply of vegetables to Goa, Patil admitted that while the prices may not increase in the immediate future, the increase of Reliance outlets in the region could spark off a shortage of vegetables en route to Goa.Meanwhile, the farmers in the district are pleased with the new development, as they are being paid a better rate as compared to the brokers.“We do not have to bother about the brokerage and other costs that we earlier used to pay,” said a farmer.